Business quote


I love those who can smile in trouble, who can gather strength from distress, and grow brave by reflection. ‘Tis the business of little minds to shrink, but they whose heart is firm, and whose conscience approves their conduct, will pursue their principles unto death.
Leonardo da Vinci

Why is translation important in business?

Business translation advantages

Not everybody in the world actually speaks English, Spanish, German or Chinese. A large global audience exists as business, or online business opportunities exist beyond the so called ultimate frontier, the common language of business such as English. There is hardly any doubt that a large opportunity to reach out to markets other than the English-speaking ones, with the help of translation services actually exists and can be profitable for any type of business, small business or even a global business.

The main advantages of business communication in English. Translation services helps in cutting across language barriers and interacting with people in such countries. More business opportunities exist.

3.Technical translation is necessary. Many companies have very technical text with the need to be translated. Business products many times use technical manuals, and product brochures. Translation helps convert technical documentation into various languages.

4.Cultural knowledge is widely transferred, not being a monopoly of only one market. From Bollywood to Hollywood and to more specialized types of movies, subtitles are essential for a broader audience to watch these films which have a native language other than English.

The tourism industry is a major business sector which can benefit from professional translation services. A country even in an isolated place on earth can gain publicity, tourists and more income out of the blue if for example a report is made for its natural beauties making it a popular tourist destination.

Finally each business must invest time and money to translation services. The cost may be significant, but it is an investment well paid with a potential huge return in profits over time.

How to apply an effective ecommerce pricing strategy for any type of business to maximize the profitability

How to apply an effective ecommerce pricing strategy for any type of business to maximize the profitability

A few ideas on how to use effectively an ecommerce pricing strategy for any online business.

5 ideas on building an effective ecommerce pricing strategy for any business,online business:

1.Develop from the start your own USP (Unique Selling Point).

2.Discounts and offers are always a hot topic for the majority of consumers.

3.Free goods are another classic way to boost sales and gain the most valuable virtue for any type of business, the loyalty and trust of the customers.

4.Let the customers pay what they want of make an offer and bargain on the price.

5.Technology solutions such as chat-bots, artificial intelligence, and investment in marketing, advertising expenses are not only essential but should be integrated in the pricing strategy.

Ecommmerce and business

In this article we presented several ideas on ecommerce and pricing options strategies for any business, online business, business on the internet.

Top 3 Ecommerce Pricing Strategies for any online business

There are numerous online business ideas, and one top idea to start an online business is to spend enough of time in ecommerce pricing strategies.
Is ecommerce pricing the main focus of any online business? The truth is from a business point of view online pricing really matters. Here are some important statistics on ecommerce prices:
• More than %60 of online shoppers worldwide considers ecommerce pricing as the very first criteria affecting their buying decision. In emerging ecommerce markets, consumers care about online prices even more.
• Around %90 of ecommerce shoppers are quite fluent about hunting deals and invest time for that before deciding on the web-shop where they will shop. This time for ecommerce price comparison is measured to be around 10 minutes per every item purchased.
Price Comparison Engines are a key part of ecommerce marketing stack, as they constitute around % 20 of ecommerce traffic for all sorts of product categories. Obviously this ratio is even higher for product categories where online prices are even more important, and the shopper persona is naturally more price-sensitive, for example, in consumer electronics ecommerce.

There are many ecommerce pricing strategies. Some are mentioned below:

1. Cost-oriented ecommerce pricing

Any ecommerce company active in any product category should at least be aware of its costs and at least should have cost-oriented pricing as one of its ecommerce pricing strategies (rather a simplistic one) under its belt.

This ecommerce pricing approach requires the company to be able write down its unit product costs for each of its products in its portfolio, and then set a target profit margin for each of those products and price the products as the sum of the unit costs and the target margin.
It may sound and seem too obvious but it’s really shocking to see how so many ecommerce companies lose track of its unit costs and fail to even apply this strategy and completely miss the balance between its unit costs and product prices.
The main reason behind this miss is that the unit cost that we are talking about here, is not a given in any business environment, and it should be deducted in parallel with the operations within the company. In other words, the unit product cost is not only the cost that an ecommerce company pay for the supplier of that product on a unit basis but it’s actually more than that.

2. Market-oriented ecommerce pricing

An ecommerce company, like any other company from any industry, is not alone doing business in its market. There are tons of companies active in the same industry, around 12 million to be more exact. As part of this 12 million, each company active in any country in any product category, directly competes with several direct competitors.

3. Consumer-oriented ecommerce pricing

In every aspect of ecommerce, customer-centricity should come first above anything else, and pricing decision making is not an exception to that.
To offer perfectly tailored price-points to its shoppers, any ecommerce company should be easily and clearly answering these 2 questions:
• What is my shop’s unique selling proposition? – Do I mostly deliver a hard to find value and satisfy my customers, of do I deliver them a value that can be found elsewhere at the right price points?
• Who are my customers? – How do their minds work while shopping my products and is it their heart or their mind speaking while buying my product?

The approaches that we shared here are the 3 core pricing approaches that you can focus on for marketing and business purposes.

Business and marketing

This blog post was originally published at 3 Ecommerce Pricing Strategies That Every Ecommerce Company Should Know. The business on the internet accepts guest blog posts both paid and free, contact us for advertising inquiries.A blog on business,marketing, ecommerce.

Business quote from Steve Jobs

A great business quote from Steve Jobs.

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Business 3 Internet of Things Trends to Watch in 2018

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